Aging in Place & Multigenerational Living: Why Remodelers Should Pay Attention to the Changing N

As America's population ages, one clear trend is emerging: seniors are choosing to stay
in their homes longer than ever before. According to AARP, nearly 77% of adults aged
50 and older say they want to age in place — to remain in the comfort of their own
home, the one they know and love. For remodelers, this presents a unique opportunity
to serve a growing market that isn't looking to downsize or relocate but to adapt their
homes for the future.
Designing for Safety Without Sacrificing Style
For many seniors, staying at home means making significant adjustments that enable
them to live safely and comfortably, as mobility, vision, and strength may become more
limited. But aging in place doesn't have to mean sacrificing aesthetics. Today's
homeowners want spaces that are functional and beautiful.
As a remodeler, it's essential to educate clients about the options available to make
their homes both safe and visually appealing. Simple design elements, such as zero-
step entries, wider doorways, and lever-style door handles, make everyday tasks
easier. More advanced upgrades, such as walk-in tubs, curbless showers, slip-resistant
flooring, and improved lighting, help reduce fall risks while enhancing convenience.
These modifications can be seamlessly integrated into the design, blending in with
modern, clean, and stylish interiors that seniors are proud to show off.
In many cases, these improvements not only benefit the senior living in the home but
also add value to the property for years to come, making the home more universally
accessible and appealing to future buyers.
The Rise of Multigenerational Living
Another critical piece of the puzzle is the growing popularity of multigenerational
households. Rising home prices, student loan debt, and an uncertain housing market
have made it increasingly difficult for younger generations to purchase their first homes.
As a result, many adult children are moving back in with their parents — but not just
temporarily. In many cases, families are choosing to share a home for the long term,
creating new opportunities for remodelers to design creative spaces that accommodate
multiple generations under one roof.
For seniors, multigenerational living offers many advantages beyond financial
practicality. Having adult children nearby means built-in companionship, assistance with caregiving, and the emotional security of knowing someone is always close. Meanwhile,
younger family members gain the stability of a home while working toward their own
financial goals.
Remodelers can play a key role in making these arrangements successful. Projects like
finishing basements, converting garages, or creating accessory dwelling units (ADUs)
offer privacy and independence for everyone. At the same time, shared common
spaces like open-concept kitchens and family rooms can be designed for ease of
access and comfort. Careful planning ensures the home meets everyone's needs while still feeling cohesive and functional.

An Expanding Market for Remodelers

The combination of aging in place and multi-generational living is reshaping the home
remodeling industry. Savvy remodeler who understand these trends — and market
their services accordingly — will find themselves well-positioned for years to come.
When reaching out to this market, it's essential to:
1. Emphasize safety and design
2. Offer consultations that include family members and caregivers
3. Be sensitive to emotional concerns about independence and privacy
4. Showcase projects that highlight both beauty and functionality
5. Stay informed about local grants, tax credits, and financial assistance for
accessibility renovations

Aging in place isn't just a trend — it's a lifestyle choice that's here to stay. By helping
families create beautiful, functional, and flexible homes, remodelers have the
opportunity to make a lasting difference in their clients lives while growing their
business in one of the fastest-growing segments of the industry.